Menkop Syarif Hasan akan Buka Pameran Makanan & Minuman KUKM
SMEs Cooperatives Minister Syarif Hasan will Open Food & Beverages Exhibition KUKM
Reporter : Gusmiati Waris
Editor : Cahyani Harzi
Translator : Dhelia Gani
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Jakarta (B2B) - Kementerian Koperasi, Usaha Kecil dan Menengah (UKM) akan mengadakan Pameran Makanan, Minuman dan Kemasan bertajuk ´Rasa Indonesia Selera Dunia´ pada 2 - 6 Oktober 2013 yang akan dibuka Menteri Koperasi dan UKM, Syarief Hasan di Gedung SMESCo di Jakarta.
Deputi Menteri Koperasi dan UKM bidang Pemasaran dan Jaringan Usaha, Mohammad Taufiq mengatakan bahwa 194 KUKM akan mengikuti pameran yang bertujuan mempromosikan aneka produk yang dihasilkan oleh produsen makanan, minuman dan kemasan.
"Pameran bertujuan memberikan edukasi kepada pelaku KUKM bidang makanan, minuman dan kemasan agar meningkatkan kualitas dan daya saing produknya serta memperkenalkan KUKM dengan calon pembeli potensial," kata Mohammad Taufiq kepada pers di Jakarta, Senin (30/9).
Menurutnya, pameran yang berorientasi pada pemenuhan pasar nasional dan internasional, untuk membuka peluang kepada peserta untuk berinteraksi selain dengan pengunjung, dan pelaku pasar ekspor.
“Pameran makanan dan minuman yang berlabel Rasa Indonesia Selera Dunia, membuka peluang bagi UKM untuk membuka pasar ditingkat global, dan bertahan di pasar nasional,” kata Taufiq di kantornya.
Berdasarkan data Badan Pusat Statistik (BPS), nilai ekspor makanan olahan pada kuartal pertama 2013 mencapai US$159.565 juta, dan ekspor minuman US$36,188 juta.
“Potensi ini dapat terus dikembangkan melalui peningkatan daya saing produk dan akses pasar bagi produk makanan dan minuman yang dihasilkan KUKM,” katanya lagi.
Jakarta (B2B) - The Ministry of Cooperatives, Small and Medium Enterprises (SMEs) will host Food, Beverages and Packaging Exhibition titled ´Indonesian Flavors Taste the World´ on December 2 to 6 October 2013, which will be opening by the Minister of Cooperatives and SMEs, Syarif Hasan in SMESCO Building in Jakarta.
Deputy Minister of Cooperatives and SMEs of Marketing and Business Networks, Mohammad Taufiq said that 194 KUKM will follow the exhibition that aims to promote a variety of products produced by the manufacturers of food, beverages and packaging.
"The exhibition aims to educate small and medium entrepreneurs who produce the food, beverages and packaging in order to improve the quality and competitiveness of its products as well as introduce KUKM with potential buyers," Mohammad Taufiq told reporters in Jakarta, Monday (30/9).
According to him, the exhibition is oriented to the fulfillment of national and international markets, to open up opportunities for exhibitors to interact with visitors and exporters.
"Food and beverages exhibition is an opportunity for SMEs to open up global markets, and can survive in the national market," said Taufiq in his office.
Based on data from the Central Statistics Agency (BPS), the value of processed food exports in the first quarter of 2013 reached U.S. $ 159,565 million, and exports of beverages U.S. $ 36.188 million.
"This potential can be developing through increasing product competitiveness and market access for food and drinks produced by KUKM businessman," he said.
